Marketing /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati :
South-Western,
c1996.
|
| Edition: | 3rd.ed. |
| Subjects: | |
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| Physical Description: | lii, 890 p. |
|---|---|
| ISBN: | 0538849541 |