Marketing management : strategies and programs /
Guardat en:
| Autor principal: | |
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| Altres autors: | |
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
New York :
McGraw-Hill,
c1982.
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| Edició: | 1st ed. |
| Col·lecció: | McGraw-Hill series in marketing
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| Matèries: | |
| Etiquetes: |
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- Marketing management : strategies and programs /
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- Marketing management : analysis, planning, implementation, and control /
- Marketing management : analysis, planning, implementation, and control /