Marketing management : strategies and programs /

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Bibliographic Details
Main Author:	Guiltinan, Joseph P.
Other Authors:	Paul, Gordon W.
Format:	Book
Language:	English
Published:	New York : McGraw-Hill, c1991.
Edition:	4th ed.
Series:	McGraw-Hill series in marketing
Subjects:	Marketing > Management.
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Nairobi Campus: Store

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Call Number:	PR6023.E926P4
Barcode BK036312	Available Place a Hold