APA (7e ed.) Bronvermelding
Guiltinan, J. P., & Paul, G. W. (1991). Marketing management: Strategies and programs (4th ed.). McGraw-Hill.
Chicago (17e ed.) Bronvermelding
Guiltinan, Joseph P., en Gordon W. Paul. Marketing Management: Strategies and Programs. 4th ed. New York: McGraw-Hill, 1991.
MLA (9e ed.) Bronvermelding
Guiltinan, Joseph P., en Gordon W. Paul. Marketing Management: Strategies and Programs. 4th ed. McGraw-Hill, 1991.
Let op: Deze citaties zijn niet altijd 100% accuraat.