Effective marketing : creating and keeping customers /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Minneapolis :
West,
c1995.
|
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
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MARC
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| 100 | 1 | |a Zikmund, William G. | |
| 245 | 1 | 0 | |a Effective marketing : |b creating and keeping customers / |c William G. Zikmund. |
| 260 | |a Minneapolis : |b West, |c c1995. | ||
| 300 | |a xxxii,604 p. | ||
| 500 | |a Includes Index. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Export marketing. | |
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a D'Amico, Michael. | |
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