APA-ийн эшлэл(7 дахь хэвлэлт)

Zikmund, W. G., & D'Amico, M. (1995). Effective marketing: Creating and keeping customers. West.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

Zikmund, William G., ба Michael D'Amico. Effective Marketing: Creating and Keeping Customers. Minneapolis: West, 1995.

MLA -ийн эшлэл (9 дэх хэвлэлт)

Zikmund, William G., ба Michael D'Amico. Effective Marketing: Creating and Keeping Customers. West, 1995.