Zikmund, W. G., & D'Amico, M. (1995). Effective marketing: Creating and keeping customers. West.
芝加哥风格引文Zikmund, William G., 与 Michael D'Amico. Effective Marketing: Creating and Keeping Customers. Minneapolis: West, 1995.
MLA引文Zikmund, William G., 与 Michael D'Amico. Effective Marketing: Creating and Keeping Customers. West, 1995.
警告：这些引文格式不一定是100％准确.