The value of arts for business

"The traditional view of the relationship between business and the arts is very much a one-way affair: organisations may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the arts, in...

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主要作者: Schiuma, Giovanni
企業作者: ebrary, Inc
格式: 電子 電子書
語言:英语
出版: Cambridge ; New York : Cambridge University Press, 2011.
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在線閱讀:An electronic book accessible through the World Wide Web; click to view
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