A short course in international marketing blunders mistakes made by companies that should have known better /
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Petaluma, CA :
World Trade Press,
c2009.
|
| Edition: | 3rd ed. |
| Series: | Short course in international trade series.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Physical Description: | ix, 177 p. |
|---|---|
| Bibliography: | Includes bibliographical references (p. 181-182). Includes web resources. |