Consumer Behavior, Global Edition/
For undergraduate and graduate courses in consumer behaviour. Consumer Behavior, 12th Edition explores how the examination and application of consumer behaviour is central to the planning, development, and implementation of successful marketing strategies. With an emphasis on developing a variety of...
I tiakina i:
| Ngā kaituhi matua: | , , |
|---|---|
| Hōputu: | Tāhiko Pukapuka |
| I whakaputaina: |
Harlow :
Pearson International Content,
2018.
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| Putanga: | Twelfth edition |
| Ngā marau: | |
| Urunga tuihono: | https://resolver.vitalsource.com/9781292269269 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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