Secret service hidden systems that deliver unforgettable customer service /

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Detalhes bibliográficos
Autor principal: DiJulius, John R., 1964-
Autor Corporativo: ebrary, Inc
Formato: Recurso Electrónico livro electrónico
Idioma:inglês
Publicado em: New York : AMACOM, c2003.
Assuntos:
Acesso em linha:An electronic book accessible through the World Wide Web; click to view
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Sumário:
  • Secret service systems : creating behind-the-scenes systems
  • Secret service at work : implementing secret service systems
  • Your front line is your bottom line : the value of your front-line people
  • What are we really selling? : making it an experience
  • Drilling for oil, in your own backyard : marketing to go deeper with your existing customers
  • Creating passionate team members : creating a great corporate culture
  • An opportunity to be a hero : turning customer complaints into positive experiences
  • Enhancing the quality of lives around us : giving back
  • E-nough : getting back to the face-to-face relationships.