Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Συγγραφή απο Οργανισμό/Αρχή: | |
| Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
| Γλώσσα: | Αγγλικά |
| Έκδοση: |
London ; New York :
Routledge,
1997.
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| Σειρά: | Routledge advances in management and business studies.
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| Θέματα: | |
| Διαθέσιμο Online: | An electronic book accessible through the World Wide Web; click to view |
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Παρόμοια τεκμήρια: Relationship marketing in professional services
- Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
- Managing market relationships methodological and empirical insights /
- Managing market relationships methodological and empirical insights /
- Integrated advertising, promotion & marketing communications /
- Integrated advertising, promotion & marketing communications /
- Brand advocates turning enthusiastic customers into a powerful marketing force /