Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /

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Bibliographic Details
Main Author: Halinen, Aino, 1961-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, 1997.
Series:Routledge advances in management and business studies.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Physical Description:xiv, 373 p. : ill.
Bibliography:Includes bibliographical references (p. 345-356) and index.