Marketing strategy /
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Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Australia :
south-western,
c2008.
|
Edition: | 4th ed. |
Subjects: | |
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MARC
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100 | 1 | |a Ferrell, O.C. | |
245 | 1 | 0 | |a Marketing strategy / |c O.C. Ferrell and Michael D. Hartline. |
250 | |a 4th ed. | ||
260 | |a Australia : |b south-western, |c c2008. | ||
300 | |a xxii, 717p : |b ill. | ||
504 | |a Includes bibliographical references and index. | ||
541 | |a Gabby |c Purchase |d July,2010 | ||
650 | 0 | |a Marketing |x Management -case studies. | |
650 | 0 | |a Marketing |x Management. | |
700 | 1 | |a Hartline, Michael D. | |
908 | |a 110118 | ||
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