Planning, implementing, and evaluating health promotion programs : a primer /

שמור ב:
מידע ביבליוגרפי
Main Authors: McKenzie, James F, 1948- (Author), Neiger, Brad L (Author), Thackeray, Rosemary (Author)
פורמט: ספר
שפה:אנגלית
יצא לאור: USA : Pearson, 2017.
מהדורה:7th ed.
נושאים:
תגים: הוספת תג
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תוכן הענינים:
  • Health education, health promotion, health education specialists, and program planning
  • Starting the planning process
  • Models for program planning in health promotion
  • Assessing needs
  • Measurement, measures, measurement instruments and sampling
  • Mission statement, goals, and objectives
  • Theories and models commonly used for health promotion interventions
  • Interventions
  • Community organizing and community building
  • Identification and allocation of resources
  • Marketing : developing programs that respond to the wants and needs of the priority population
  • Implementation : strategies and associated concerns
  • Evaluation : an overview
  • Evaluation approaches and designs
  • Data analysis and reporting.