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071113s1987 ilua b 00110 eng |
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|6 HF5415 M8
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|9 80012
|a DUN
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|a 86082823 //r892
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|a 86082823 //r892
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|d OCoLC
|c DUL
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|a HF5415
|b .C8 1981
|
100 |
1 |
0 |
|a William H. Cunningham.
|9 7117
|
245 |
1 |
0 |
|a Marketing :
|b a managerial approach /
|c E. Jerome McCarthy, William D. Perreault, Jr.
|
250 |
|
|
|a 9th ed.
|
260 |
0 |
|
|a Homewood, Ill. :
|b Irwin,
|c 1987.
|
300 |
|
|
|a xviii, 749 p. :
|b col. ill. ;
|c 25 cm. +
|e 1 computer disk (5 1/4 in.)
|
500 |
|
|
|a Includes indexes.
|
504 |
|
|
|a Bibliography: p. 696-714.
|
650 |
|
0 |
|a Marketing
|x Management.
|9 739
|
700 |
1 |
0 |
|a Perreault, William D.
|9 7102
|
908 |
|
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|a 071113
|
942 |
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|c G
|2 lcc
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