Applied marketing research /
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Dryden Press,
c1983.
|
| Series: | The Dryden Press series in marketing
|
| Subjects: | |
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MARC
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| 008 | 820712s1983 ilua b 00010 eng | ||
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| 050 | 0 | 0 | |a HF5415.2 |b .S435 1983 |a HF5415 |b .S31 |
| 082 | 0 | 0 | |a 658.8/3 |2 19 |
| 100 | 1 | 0 | |a Sciglimpaglia, Donald M. |
| 245 | 1 | 0 | |a Applied marketing research / |c Donald Sciglimpaglia. |
| 260 | 0 | |a Chicago : |b Dryden Press, |c c1983. | |
| 300 | |a xi, 335 p. : |b ill. ; |c 24 cm. | ||
| 440 | 4 | |a The Dryden Press series in marketing | |
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a Market surveys. | |
| 650 | 0 | |a Marketing research. | |
| 908 | |a 061005 | ||
| 942 | |c G | ||
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