Marketing research : text and cases /

Saved in:

Bibliographic Details
Main Author:	Boyd, Harper W.
Other Authors:	Westfall, Ralph (joint author.)
Format:	Book
Language:	English
Published:	Illinois : Irwin, c1972.
Edition:	3rd ed.
Subjects:	Marketing > Research.
Tags:	Add Tag No Tags, Be the first to tag this record!

Description
Physical Description:	xv, 813 p. : ill.
Bibliography:	Includes bibliographical references and index.

Similar Items