Strategic marketing /

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Bibliographic Details
Main Author:	Cravens, David W.
Format:	Book
Language:	English
Published:	Homewood, Ill. : Irwin, c1987.
Edition:	2nd ed.
Series:	The Irwin series in marketing
Subjects:	Marketing > Decision making. Marketing > Management.
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Athi-River Campus: Open Shelves

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Call Number:	HF5415.135.C7
Barcode BK011607	Available Place a Hold