Tracking advertising and monitoring brands /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Henley-on-Thames, U.K :
Admap Publications,
2000.
|
Series: | Admap monograph ;
No. 6 |
Subjects: | |
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100 | 1 | |a McDonald, Colin. | |
245 | 1 | 0 | |a Tracking advertising and monitoring brands / |c by Colin McDonald. |
260 | |a Henley-on-Thames, U.K : |b Admap Publications, |c 2000. | ||
300 | |a 53 p ; |c 30 cm. | ||
490 | |a Admap monograph ; |v No. 6 | ||
504 | |a Includes bibliographical references. | ||
650 | 0 | |a Advertising |x Research. | |
650 | 0 | |a Brand name products |x Research. | |
650 | 0 | |a Consumer behavior |x Research. | |
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