What drives phenomenal success?
"Colleen Barrett explains the success of Southwest Airlines in simple terms: a customer focus that is not just a program or policy, but a way of life. In an industry that must constantly balance cost against people, Barrett believes that not focusing on the people values will make dollars irre...
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| Main Author: | |
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| Corporate Authors: | , |
| Format: | Video DVD |
| Language: | English |
| Published: |
Mill Valley, CA :
Kantola,
2007.
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| Series: | Stanford executive briefings
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| Subjects: | |
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