Corporate communication /

"This book grows out of more than 35 years of work developing the field of study referred to in this book as corporate communication. Although the term itself is not new, the notion of it as a functional area of management equal in importance to finance, marketing, human resources (HR), and informat...

Full description

Bibliographic Details

Main Author:	Argenti, Paul A. (Author)
Format:	Book
Language:	English
Published:	New York, NY : McGraw Hill, 2023
Edition:	8th ed
Subjects:	Communication in management. Communication in organizations.
Tags:	Add Tag No Tags, Be the first to tag this record!