Digital Gaming and the Advertising Landscape /
The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest of marketers in using digital games for advertising purposes. However, despite the increasing interest in this marketing strategy, the potential of digital games as a medium to con...
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Materiálatiipa: | Elektrovnnalaš E-girji |
| Giella: | eaŋgalasgiella |
| Almmustuhtton: |
Baltimore, Maryland :
Project Muse,
2020
|
| Ráidu: | Games and play (Amsterdam, Netherlands)
Book collections on Project MUSE. |
| Fáttát: | |
| Liŋkkat: | Full text available: |
| Fáddágilkorat: |
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Digital gaming and the advertising landscape /
Almmustuhtton [2019]
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Elektrovnnalaš
E-girji