Communicating corporate image through strategic sponsorships in the banking sector publics, attitudes and outcomes a case of Barclays bank of Kenya (BBK)
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Nairobi
Daystar University
2020
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| Item Description: | A thesis presented to the School of communication of Daystar University Nairobi, Kenya in partial fulfillment of the requirement of degree of Master of Arts in communication |
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| Physical Description: | xi,143 p ill |