Communicating corporate image through strategic sponsorship in the banking sector publics, attitudes and outcomes : a case of Barclays Bank of Kenya (BBK)
Zapisane w:
| 1. autor: | |
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| Format: | Książka |
| Język: | angielski |
| Wydane: |
Nairobi
Daystar University
2020
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| Hasła przedmiotowe: | |
| Etykiety: |
Nie ma etykietki, Dołącz pierwszą etykiete!
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| Deskrypcja: | A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Arts in Communication |
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| Opis fizyczny: | xi, 143 p ill |