Effect of internal brand management on organizational performance : a case of Family bank limited /

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Bibliographic Details
Main Author: Kattambo, Nzisa
Format: Book
Language:English
Published: Nairobi, Kenya : Daystar University, 2017
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Description
Item Description:A thesis presented to the School of business and Economics of Daystar University in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management.
Physical Description:xii, 98 p.
Bibliography:Includes bibliographical references