Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry /

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書誌詳細
主要な著者: Enz, Cathy A., 1956- (著者), Kimes, Sheryl E. (著者), Siguaw, Judy A. (著者), Verma, Rohit (著者), Walsh, Kate (著者)
その他の著者: Withiam, Glenn (編集者)
フォーマット: 電子媒体 eBook
言語:英語
出版事項: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
版:First edition.
シリーズ:Service systems and innovations in business and society collection.
主題:
オンライン・アクセス:An electronic book accessible through the World Wide Web; click to view
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その他の書誌記述
抄録:This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas to life. The cases include innovations for improved customer service, stronger human resources, and new food service and lodging concepts. While updated technology forms the basis for many of the innovations, some of the cases focus specifically on technology improvements, with a particular focus on the use of technology as a mediator in the service value chain. With the passage of several years, the book shares the outcome of the innovative concepts--most of which continue to operate. The lessons presented will provide you a valuable perspective on success through innovation, whether you are operating in the hospitality industry or another business.
物理的記述:1 online resource (x, 200 pages)
Also available in print.
フォーマット:Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
書誌:Includes bibliographical references and index.
ISBN:9781631570445
ISSN:2326-2699
アクセス:Access restricted to authorized users and institutions.