Marketing communications : a European perspective /

Saved in:

Bibliographic Details
Main Author:	Pelsmacker, Patrick De
Other Authors:	Bergh, Joeri Van den, Geuens, Maggie
Format:	Book
Language:	English
Published:	Harlow, England : Prentice Hall, c2004.
Edition:	2nd ed.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000cam a22000002 4500
001	0000032970
003	Daystar
005	20191016020006.0
008	060821s xx 000 0 eng d
020			\|a 0237685007
040			\|a Daystar \|d Esokpor
050	0	0	\|a HF5415.123 \|b .P45
100	1		\|a Pelsmacker, Patrick De.
245	1	0	\|a Marketing communications : \|b a European perspective / \|c by Patrick De Pelsmacker.
250			\|a 2nd ed.
260			\|a Harlow, England : \|b Prentice Hall, \|c c2004.
300			\|a xv, 578 p. : \|b ill.
504			\|a Includes bibliographical references and index.
700	1		\|a Bergh, Joeri Van den.
700	1		\|a Geuens, Maggie.
908			\|a 060821
942			\|c G \|0 8
952			\|0 0 \|1 0 \|4 0 \|6 HF_5415_123000000000000_P45 \|7 0 \|9 31477 \|a DUA \|b DUA \|c GC \|d 2017-09-28 \|l 2 \|o HF5415.123.P45 \|p BK027467 \|r 2019-02-20 00:00:00 \|s 2019-02-04 \|t c.1 \|w 2017-09-28 \|x 63053 \|y G
952			\|0 0 \|1 0 \|4 0 \|6 HF_5415_123000000000000_P45 \|7 0 \|9 31478 \|a DUN \|b DUN \|c GC \|d 2017-09-28 \|l 4 \|o HF5415.123.P45 \|p BK032933 \|r 2019-02-14 00:00:00 \|s 2019-01-28 \|t c.3 \|w 2017-09-28 \|x 63082 \|y G
952			\|0 0 \|1 0 \|4 0 \|6 HF_5415_123000000000000_P45 \|7 0 \|9 31479 \|a DUN \|b DUN \|c GC \|d 2017-09-28 \|l 4 \|o HF5415.123.P45 \|p BK043703 \|r 2023-12-07 11:31:07 \|s 2023-10-04 \|t c.2 \|w 2017-09-28 \|x 63054 \|y G
995			\|a Daystar
999			\|c 19831 \|d 19831