Marketing communications : a European perspective /

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Bibliographic Details
Main Author:	Pelsmacker, Patrick De
Other Authors:	Bergh, Joeri Van den, Geuens, Maggie
Format:	Book
Language:	English
Published:	Harlow, England : Prentice Hall, c2004.
Edition:	2nd ed.
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Athi-River Campus: Open Shelves

Holdings details from Athi-River Campus: Open Shelves
Call Number:	HF5415.123.P45
Barcode BK027467	Available Place a Hold