The public relations firm /
में बचाया:
| मुख्य लेखकों: | , |
|---|---|
| स्वरूप: | इलेक्ट्रोनिक ई-पुस्तक |
| भाषा: | अंग्रेज़ी |
| प्रकाशित: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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| संस्करण: | First edition. |
| श्रृंखला: | Public relations collection.
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| विषय: | |
| ऑनलाइन पहुंच: | An electronic book accessible through the World Wide Web; click to view |
| टैग: |
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
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| सार: | This book takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The business of public relations is covered in the first section of the book. The second section provides detail on the relationship between firm and client and focuses on what firms must do to satisfy client expectations of their work. The third and final section outlines how firms establish success or failure. Expert advice is provided on everything from hiring a firm to defining output and outcome expectations and everything in between. |
|---|---|
| भौतिक वर्णन: | 1 online resource (xii, 111 pages) Also available in print. |
| स्वरूप: | Mode of access: World Wide Web. System requirements: Adobe Acrobat reader. |
| ग्रन्थसूची: | Includes bibliographical references (pages 107-108) and index. |
| आईएसबीएन: | 9781606496657 |
| आईएसएसएन: | 2157-3476 |
| अभिगमन: | Access restricted to authorized users and institutions. |