Consumer behavior women and shopping /
Gardado en:
| Autor Principal: | |
|---|---|
| Outros autores: | |
| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2011.
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| Edición: | 1st ed. |
| Series: | Consumer behavior collection.
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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Table of Contents:
- 1. An introduction to women and shopping
- 2. Women and shopping in America
- 3. Women and place
- 4. Shopping as a life skill
- 5. Shopper types
- 6. The shopping experience and how to improve it
- 7. Implications and conclusions
- Notes
- References
- Index.