Consumer behavior women and shopping /
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| Glavni autor: | |
|---|---|
| Daljnji autori: | |
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2011.
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| Izdanje: | 1st ed. |
| Serija: | Consumer behavior collection.
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| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
Bez oznaka, Budi prvi tko označuje ovaj zapis!
|
Sadržaj:
- 1. An introduction to women and shopping
- 2. Women and shopping in America
- 3. Women and place
- 4. Shopping as a life skill
- 5. Shopper types
- 6. The shopping experience and how to improve it
- 7. Implications and conclusions
- Notes
- References
- Index.