The role of strategic marketing in enhancing sustainable competitiveness in the marketplace: a case of selected branches of National Bank, Nairobi, Kenya /
Uloženo v:
| Hlavní autor: | |
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| Médium: | Kniha |
| Jazyk: | angličtina |
| Vydáno: |
Nairobi :
Daystar University,
2015
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| Témata: | |
| Tagy: |
Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!
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| Popis jednotky: | A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing. |
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| Fyzický popis: | xi, 95 p. |
| Bibliografie: | Includes bibliographical references |