Effect of marketing strategies on competitive advantage in the banking industry: a case of Cooperative Bank Limited /
Zapisane w:
| 1. autor: | |
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| Format: | Książka |
| Język: | angielski |
| Wydane: |
Nairobi :
Daystar University,
2017
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| Hasła przedmiotowe: | |
| Etykiety: |
Nie ma etykietki, Dołącz pierwszą etykiete!
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| Deskrypcja: | A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management and Marketing. |
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| Opis fizyczny: | xii, 91 p. |
| Bibliografia: | Includes bibliographical references |