The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape /

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Bibliografiske detaljer
Andre forfattere: Yang, Kiseol (Editor)
Format: Electronisk eBog
Sprog:engelsk
Udgivet: [Bradford, England] : Emerald, 2015.
Serier:Journal of Research in Interactive Marketing, Volume 9, Issue 2
Fag:
Online adgang:An electronic book accessible through the World Wide Web; click to view
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