The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape /

Saved in:
Bibliografiske detaljer
Andre forfattere: Yang, Kiseol (Editor)
Format: Electronisk eBog
Sprog:engelsk
Udgivet: [Bradford, England] : Emerald, 2015.
Serier:Journal of Research in Interactive Marketing, Volume 9, Issue 2
Fag:
Online adgang:An electronic book accessible through the World Wide Web; click to view
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!
Beskrivelse
Fysisk beskrivelse:1 online resource (81 pages) : illustrations, tables.
Bibliografi:Includes bibliographical references at the end of each chapters.
ISBN:9781785604133 (e-book)
ISSN:2040-7122 ;
2040-7122