EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market /
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
| Γλώσσα: | Αγγλικά |
| Έκδοση: |
Frankfurt am Main :
Peter Lang,
[2014]
|
| Σειρά: | Schriften zu Marketing und Management ;
Band 15. |
| Θέματα: | |
| Διαθέσιμο Online: | An electronic book accessible through the World Wide Web; click to view |
| Ετικέτες: |
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Παρόμοια τεκμήρια: EDLP versus hi-lo pricing strategies in retailing :
- The changing face of Japanese retail working in a chain store /
- Retail trade developments in Great Britain /
- India as destination for Western retailers opportunities, challenges and strategic decisions /
- Retailing environments in developing countries
- Selling to the masses : retailing in Russia, 1880-1930 /
- Traders and trade in colonial Ovamboland, 1925-1990 : elite formation and the politics of consumption under indirect rule and apartheid /