Bricks matter the role of supply chains in building market-driven differentiation /

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Bibliografiske detaljer
Hovedforfatter: Cecere, Lora M.
Institution som forfatter: ebrary, Inc
Andre forfattere: Chase, Charles W.
Format: Electronisk eBog
Sprog:engelsk
Udgivet: Hoboken : Wiley, 2012.
Serier:Wiley and SAS business series.
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Online adgang:An electronic book accessible through the World Wide Web; click to view
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Indholdsfortegnelse:
  • Foreword
  • Preface
  • Bricks matter
  • Building value networks
  • The new world of demand management : demand sensing, shaping, and translation
  • The new world of supply management
  • About the authors
  • Index.