European business and brand building
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| Corporate Authors: | , |
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bruxelles ; New York :
P.I.E. Peter Lang,
c2012.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Item Description: | "The papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007, with the support of the Kozminski University of Warsaw"--T.p. verso. |
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| Physical Description: | 264 p. : ill. |
| Bibliography: | Includes bibliographical references and index. |