Marketing plans for service businesses a complete guide /

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Bibliographic Details
Main Author: McDonald, Malcolm
Corporate Author: ebrary, Inc
Other Authors: Payne, Adrian
Format: Electronic eBook
Language:English
Published: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006.
Edition:2nd ed.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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