Cracking the code leveraging consumer psychology to drive profitability /
Saved in:
| Corporate Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Armonk, N.Y. :
M.E. Sharpe,
2011.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | 0000140548 | ||
| 005 | 20171002061655.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 110127s2011 nyua sb 001 0 eng d | ||
| 010 | |z 2011003612 | ||
| 020 | |z 076562964X | ||
| 020 | |z 9780765629647 | ||
| 035 | |a (CaPaEBR)ebr10502618 | ||
| 035 | |a (OCoLC)756280823 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.32 |b .C73 2011eb |
| 082 | 0 | 4 | |a 658.8/342 |2 22 |
| 245 | 0 | 0 | |a Cracking the code |h [electronic resource] : |b leveraging consumer psychology to drive profitability / |c Steven S. Posavac, editor. |
| 260 | |a Armonk, N.Y. : |b M.E. Sharpe, |c 2011. | ||
| 300 | |a xi, 331 p. : |b ill. | ||
| 504 | |a Includes bibliographical references and indexes. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Marketing |x Management. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Posavac, Steven S., |d 1969- | |
| 710 | 2 | |a Society for Consumer Psychology. | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10502618 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 129697 |d 129697 | ||