Origination : the geographies of brands and branding /

Saved in:

Bibliographic Details
Main Author:	Pike, Andy (Author)
Format:	Electronic eBook
Language:	English
Published:	Chichester, United Kingdom : Wiley Blackwell, 2015.
Series:	RGS-IBG book series.
Subjects:	Branding (Marketing) Brand name products. Globalization. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000nam a2200000 i 4500
001	0000193221
005	20171002065937.0
006	m o d
007	cr cn\|\|\|\|\|\|\|\|\|
008	150505s2015 enkad ob 001 0 eng\|d
020			\|z 9781118556382
020			\|z 9781118556405
020			\|a 9781118556399 (e-book)
035			\|a (CaPaEBR)ebr11048145
040			\|a CaPaEBR \|b eng \|e rda \|e pn \|c CaPaEBR
050	1	4	\|a HD69.B7 \|b P55 2015eb
100	1		\|a Pike, Andy, \|e author.
245	1	0	\|a Origination : \|b the geographies of brands and branding / \|c Andy Pike.
264		1	\|a Chichester, United Kingdom : \|b Wiley Blackwell, \|c 2015.
300			\|a 1 online resource (245 pages) : \|b illustrations (some color).
336			\|a text \|2 rdacontent
337			\|a computer \|2 rdamedia
338			\|a online resource \|2 rdacarrier
490	1		\|a RGS-IBG book series
504			\|a Includes bibliographical references and index.
588			\|a Description based on online resource; title from PDF title page (Ebrary, viewed 5/6/2015).
590			\|a Electronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
650		0	\|a Branding (Marketing)
650		0	\|a Brand name products.
650		0	\|a Globalization.
655		0	\|a Electronic books.
797	2		\|a ebrary.
830		0	\|a RGS-IBG book series.
856	4	0	\|u http://site.ebrary.com/lib/daystar/Doc?id=11048145 \|z An electronic book accessible through the World Wide Web; click to view
908			\|a 170314
942	0	0	\|c EB
999			\|c 182354 \|d 182354