Mobile magic : the Saatchi & Saatchi guide to mobile marketing /
"A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide. The future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using...
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken :
Wiley,
[2014]
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| Edition: | First Edition. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Branded! how retailers engage consumers with social media and mobility / 
International e-business marketing /