What great brands do : the seven brand-building principles that separate the best from the rest /
Tallennettuna:
| Päätekijä: | |
|---|---|
| Aineistotyyppi: | Elektroninen E-kirja |
| Kieli: | englanti |
| Julkaistu: |
San Francisco, California :
Jossey-Bass,
2014.
|
| Aiheet: | |
| Linkit: | An electronic book accessible through the World Wide Web; click to view |
| Tagit: |
Lisää tagi
Ei tageja, Lisää ensimmäinen tagi!
|
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 0000177364 | ||
| 005 | 20171002064148.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 131213s2014 caua o 001 0 eng d | ||
| 020 | |z 9781118611258 | ||
| 020 | |a 9781118824405 (ePDF) | ||
| 020 | |a 9781118824337 (ePub) | ||
| 035 | |a (CaPaEBR)ebr10809655 | ||
| 035 | |a (OCoLC)876858869 | ||
| 040 | |a CaPaEBR |b eng |e rda |e pn |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.1255 |b .Y646 2014eb |
| 082 | 0 | 4 | |a 658.8/27 |2 23 |
| 100 | 1 | |a Yohn, Denise Lee, |d 1967- | |
| 245 | 1 | 0 | |a What great brands do : |b the seven brand-building principles that separate the best from the rest / |c Denise Lee Yohn. |
| 264 | 1 | |a San Francisco, California : |b Jossey-Bass, |c 2014. | |
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (275 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 588 | |a Description based on print version record. | ||
| 590 | |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Brand name products. | |
| 655 | 0 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print verison: |a Yohn, Denise Lee, 1967- |t What great brands do : the seven brand-building principles that separate the best from the rest. |d San Francisco, California : Jossey-Bass, c2014 |h vii, 262 pages |z 9781118611258 |w 2013032239 |
| 797 | 2 | |a ebrary. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10809655 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 166504 |d 166504 | ||