Emotions, advertising and consumer choice
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Main Author: | |
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Corporate Author: | |
Other Authors: | |
Format: | Electronic eBook |
Language: | English |
Published: |
[Denmark] :
Copenhagen Business School Press,
2007.
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Edition: | 1st ed. |
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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010 | |z 2007476034 | ||
020 | |z 9788763001984 | ||
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035 | |a (OCoLC)769012780 | ||
040 | |a CaPaEBR |c CaPaEBR | ||
050 | 1 | 4 | |a HF5415.32 |b .H37 2007eb |
082 | 0 | 4 | |a 658.8/342 |2 22 |
100 | 1 | |a Hansen, Flemming. | |
245 | 1 | 0 | |a Emotions, advertising and consumer choice |h [electronic resource] / |c Flemming Hansen & Sverre Riis Christensen ; with research assistance by Steen Lundsteen. |
250 | |a 1st ed. | ||
260 | |a [Denmark] : |b Copenhagen Business School Press, |c 2007. | ||
300 | |a 462 p. : |b ill. | ||
504 | |a Includes bibliographical references (p. [431]-462). | ||
533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
650 | 0 | |a Consumer behavior. | |
650 | 0 | |a Advertising |x Psychological aspects. | |
655 | 7 | |a Electronic books. |2 local | |
700 | 1 | |a Christensen, Sverre Riis. | |
710 | 2 | |a ebrary, Inc. | |
856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10465582 |z An electronic book accessible through the World Wide Web; click to view |
908 | |a 170314 | ||
942 | 0 | 0 | |c EB |
999 | |c 122605 |d 122605 |