The effective use of market research how to drive and focus better business decisions /
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; Sterling, VA :
Kogan Page,
2004.
|
| Edition: | 4th ed. |
| Series: | Market research in practice series.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a22000004a 4500 | ||
|---|---|---|---|
| 001 | 0000078715 | ||
| 005 | 20171002053935.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 040205s2004 enk s 000 0 eng | ||
| 020 | |z 074944200X | ||
| 035 | |a (CaPaEBR)ebr10084450 | ||
| 035 | |a (OCoLC)70725617 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.2 |b .B49 2004eb |
| 082 | 0 | 4 | |a 658.8/3 |2 22 |
| 100 | 1 | |a Birn, Robin. | |
| 245 | 1 | 4 | |a The effective use of market research |h [electronic resource] : |b how to drive and focus better business decisions / |c Robin J. Birn. |
| 250 | |a 4th ed. | ||
| 260 | |a London ; |a Sterling, VA : |b Kogan Page, |c 2004. | ||
| 300 | |a xiv, 226 p. | ||
| 490 | 1 | |a Market research in practice | |
| 505 | 0 | |a Key to making good decisions -- Getting the information you really need -- The best research techniques anyone can use -- What to measure and how to measure it -- You have the information, now use it -- Making sure that the customers are happy -- Tracking trends and changing decisions -- Getting the most out of business relationships with research companies -- Using research to grow your business. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Decision making. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Success in business. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 830 | 0 | |a Market research in practice series. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10084450 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 67873 |d 67873 | ||