Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
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| Main Author: | |
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| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
1997.
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| Series: | Routledge advances in management and business studies.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Physical Description: | xiv, 373 p. : ill. |
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| Bibliography: | Includes bibliographical references (p. 345-356) and index. |