Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches /
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| Auteur principal: | |
|---|---|
| Collectivité auteur: | |
| Format: | Électronique eBook |
| Langue: | anglais |
| Publié: |
Heidelberg :
Physica-Verlag HD,
2010.
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| Collection: | Contributions to Management Science,
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| Sujets: | |
| Accès en ligne: | http://dx.doi.org/10.1007/978-3-7908-2357-8 |
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