The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
I tiakina i:
| Kaituhi matua: | |
|---|---|
| Hōputu: | Pukapuka |
| Reo: | Ingarihi |
| I whakaputaina: |
Nairobi :
Daystar University,
2011.
|
| Ngā marau: | |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
| Whakaahutanga tūemi: | A thesis presented to the school of Business and Economics of Daystar University, Kenya in partial fulfilment of the requirement for the degree of Masters of Business Administartion in Strategic Management, and Marketing. |
|---|---|
| Whakaahuatanga ōkiko: | xii, 95 p : ill. |
| Rārangi puna kōrero: | Includes bibliographical references and index. |