Brand Hollywood /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
London :
Routledge,
c2008.
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Subjects: | |
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MARC
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020 | |a 0415354056 : | ||
040 | |a Daystar |d Nmicheni | ||
050 | 0 | 0 | |a PN1995.9 |b .M29G73 |
100 | 1 | |a Grainage, Paul. | |
245 | 1 | 0 | |a Brand Hollywood / |c Selling entertainment in global media age. |
260 | |a London : |b Routledge, |c c2008. | ||
300 | |a xii, 212 p. | ||
504 | |a Includes bibliographical references and index. | ||
541 | |a Regent |c Purchasing |d Nov. 2008 | ||
650 | 0 | |a Brand name products. | |
650 | 0 | |a Corporate image. | |
650 | 0 | |a Motion pictures |x Marketing |z United States. | |
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