Marketing communication : an intergrated approach /

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Bibliographic Details
Main Author:	Smith, P R.
Format:	Book
Language:	English
Published:	London : Kogan page, c2002.
Edition:	3rd ed.
Subjects:	Marketing > Communication.
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Marketing communication : an intergrated approach /

Marketing communication : an intergrated approach / by Smith, P R.

Published 2002

Book